Digital Marketing Specialist & Coordinator

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a specialized marketing agency serving the beauty and wellness industry. The agency partners with high-end salons, spas, and lifestyle brands across North America, providing branding, digital strategy, and search visibility services.

The company combines industry expertise with a collaborative, high-energy environment that balances creative work with data-driven results.

ROLE OVERVIEW

The Digital Marketing Specialist & Coordinator will be responsible for the hands-on execution of digital marketing activities across multiple client accounts. This role focuses on operating the Search Atlas AI-SEO platform, completing recurring SEO deliverables, managing client account information, and ensuring that monthly production requirements are completed accurately and on time.

The ideal candidate is detail-oriented, proactive, and comfortable working independently with digital marketing tools. This individual should enjoy learning software platforms, following established processes, and performing day-to-day marketing tasks while collaborating with a Senior SEO Strategist on more complex technical challenges.

LOCATION

Fully Remote (Work from Home) | 8:00 AM – 6:00 PM CT | Monday–Thursday (4-Day Workweek)

KEY RESPONSIBILITIES

SEO EXECUTION & PLATFORM MANAGEMENT

• Operate the Search Atlas platform to execute SEO services included in client packages.

• Perform monthly SEO optimizations across assigned client accounts.

• Monitor keyword rankings and conduct basic technical SEO checks.

• Execute recurring SEO tasks according to established processes.

• Complete content updates and other monthly SEO deliverables.

CLIENT ACCOUNT COORDINATION

• Maintain organized records of client preferences, unique requirements, and historical account information.

• Track account-specific needs to ensure deliverables are completed accurately.

• Manage multiple client accounts while maintaining attention to detail.

• Ensure important client information and requirements are not overlooked.

PROJECT MANAGEMENT & MONTHLY DELIVERABLES

• Manage an individual production calendar using ClickUp.

• Organize and track monthly deliverables, including content updates, SEO tasks, and reporting.

• Follow established workflows to ensure recurring production goals are met.

• Complete assigned tasks accurately and within established deadlines.

ANALYTICS & PERFORMANCE REPORTING

• Monitor performance data using Google Analytics and Google Search Console.

• Review marketing performance data to identify relevant trends.

• Prepare clear monthly performance summaries for stakeholders.

HUBSPOT & MARKETING SUPPORT

• Assist with lifecycle campaign logistics using HubSpot.

• Perform data entry and maintain information within HubSpot.

• Conduct basic campaign performance checks.

• Provide light email marketing support.

SEO COLLABORATION & TROUBLESHOOTING

• Collaborate with the Senior SEO Strategist on technical SEO challenges.

• Support troubleshooting efforts when higher-level technical guidance is required.

• Apply established SEO processes while developing proficiency with digital marketing systems.

QUALIFICATIONS

EXPERIENCE

• 2+ years of hands-on experience in digital marketing or account coordination.

• Direct experience using Search Atlas, HubSpot, and ClickUp.

• Experience performing digital marketing tasks rather than solely coordinating or managing them.

SKILLS

• Working knowledge of local and organic SEO, including keywords, metadata, and rankings.

• Ability to operate digital marketing platforms and execute recurring SEO tasks.

• Strong ability to learn and master software platforms, including discovering useful features and short