Influencer Marketing Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a growing consumer brand in the food and wellness space focused on expanding its digital presence and building meaningful relationships with creators and its online community. As the company continues to grow its influencer, affiliate, and ambassador programs, they are seeking an execution-focused marketing professional to support the day-to-day expansion of these initiatives.

ROLE OVERVIEW

The Influencer Marketing Specialist will be responsible for supporting the company’s existing Influencer Marketing Manager with the day-to-day execution and expansion of influencer, affiliate, and ambassador programs.

This is a hands-on, execution-focused role rather than a strategic leadership position. The ideal candidate is highly organized, relationship-driven, and comfortable communicating directly with creators and agencies.

LOCATION

Fully Remote | 9:00 AM - 5:00 PM EST

KEY RESPONSIBILITIES

INFLUENCER SOURCING & OUTREACH

• Research and identify relevant influencers, creators, affiliates, and brand ambassadors aligned with the company’s audience and brand.

• Conduct proactive creator outreach through email, Instagram DMs, talent agencies, and other relevant channels.

• Build and maintain a consistent pipeline of prospective creator partnerships across Instagram and TikTok.

• Evaluate prospective creators based on brand alignment, audience relevance, content quality, and partnership potential.

• Maintain consistent follow-up with prospective partners to move opportunities forward.

INFLUENCER & AGENCY RELATIONSHIP MANAGEMENT

• Own day-to-day communication with influencers, creators, and talent agencies.

• Build and maintain strong relationships with creator partners throughout the partnership lifecycle.

• Serve as a reliable point of contact for creators and agencies while coordinating closely with the Influencer Marketing Manager.

• Maintain consistent communication regarding partnership expectations, timelines, deliverables, and outstanding requirements.

• Help strengthen long-term relationships across the company’s influencer, affiliate, and ambassador network.

NEGOTIATIONS & CONTRACT COORDINATION

• Communicate with creators and talent agencies regarding rates, partnership terms, timelines, and expectations.

• Support rate negotiations within established budgets and guidelines.

• Coordinate contract updates, distribution, signatures, and related follow-up.

• Ensure partnership terms and outstanding requirements remain organized and clearly documented.

• Track negotiation and contract status to prevent delays in campaign execution.

CAMPAIGN COORDINATION & EXECUTION

• Support influencer partnerships from initial outreach through campaign execution and follow-up.

• Track creator communications, campaign status, deadlines, contracts, deliverables, and outstanding action items.

• Coordinate closely with the Influencer Marketing Manager on creator selection, campaign direction, approvals, and deliverables.

• Ensure partnerships continue progressing according to established timelines.

• Take on greater ownership of campaign execution as familiarity with the brand and its creative standards develops.

COMMUNITY ENGAGEMENT

• Engage strategically with relevant influencer and creator content through likes, comments, and other interactions.

• Build awareness and familiarity with prospective creator partners before and during outreach.

• Support community-building initiatives around influencer, affiliate, and ambassador programs.

• Identify relevant creators and emerging opportunities through ongoing community engagement.

CREATIVE SUPPORT

• Evaluate social-first, influencer, and UGC content with a strong understanding