Product Marketing

As a Product Marketing Manage r at InvGate you will be at the forefront of shaping and communicating the value of our products. This role involves leading the positioning and messaging strategy, creating impactful collateral, and maintaining open communication channels with our Product, Sales, Marketing and Customer Success teams

Key Responsibilities

Positioning & Messaging Strateg

Lead the positioning & messaging strategy for InvGate Asset Management solutions, aligning with company guidelines and brand positionin

Collaborate with cross-functional teams to ensure consistency and accuracy in product messaging across all channel

Collateral & Website Update

Keep collateral up-to-date with the latest product features, benefits, and positionin

Create interactive product demos to showcase the most appealing use cases our clients and prospects are looking fo

Collaborate with the Marketing team to craft copy for the company website, ensuring alignment with overall marketing and product messagin

Collaborate with design and content teams to create collateral that resonates with target audience

Bridge Product and Busines

Keep a regular cadence with Product teams to stay informed about product usage, enhancements, and roadmap

Be the “Voice of the Customer” for the product team conducting customer interviews, doing research and talking to industry expert

Act as a liaison between GTM teams and Product teams, ensuring our go-to-market strategies align with product development timelines and goal

Competitive Enablemen

Conduct ongoing competitive analysis (you’ll have access to Klue) to understand market trends, positioning, and messaging strategie

Use insights gained to refine and enhance InvGate's product messaging for a competitive edge.

Skills, Knowledge and Expertise

Bilingual - English and Spani

Proven experience in Product Marketing or transferable skills, preferably in the B2B software or technology industr

Strong written and verbal communication skills with the ability to translate technical concepts into compelling messagin

Ability to multitask, prioritize, and manage time effectively in a fast-paced environmen

Proven ability to collaborate effectively with cross-functional team

Experience launching a Product or Start-up is a big plu s.

Benefits

Our benefits include career development opportunities, English lessons and extended PT

Our office is located in Belgrano, CABA. This position will be Hybrid , requiring office attendance at least twice a week if you are in AMBA/CABA.