Social Media Content Manager

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a digital marketing agency focused on helping brands authentically connect with LGBTQ communities. The agency partners with companies built for and by the community, helping them engage audiences through thoughtful, culturally aware content and social media campaigns.

Their work emphasizes authentic messaging, community-focused storytelling, and cultural awareness when addressing sensitive topics.

ROLE OVERVIEW

The Social Media Content Manager will support the planning, creation, and management of social media and written marketing content across multiple client accounts. The role combines social media strategy, content planning, copywriting, and day-to-day execution while ensuring messaging remains authentic and culturally aligned with LGBTQ audiences.

The ideal candidate has experience managing brand social media accounts, creating engaging short-form and long-form content, and adapting messaging across platforms while maintaining consistency, cultural awareness, and audience engagement.

LOCATION

Fully Remote | 9:00 AM - 5:00 PM EST | 30 hours a week.

KEY RESPONSIBILITIES

SOCIAL MEDIA STRATEGY & PLANNING

• Support the development of social media content strategies across multiple client brands and platforms.

• Create and manage social media content calendars to ensure consistent publishing and campaign execution.

• Assist with planning social media campaigns and developing content priorities.

• Maintain consistent brand messaging, tone, and positioning across digital platforms.

CONTENT CREATION & COPYWRITING

• Write engaging social media captions and copy tailored to different audiences and platforms.

• Develop website copy, blog articles, newsletters, and other written marketing content.

• Contribute creative ideas for social media campaigns, storytelling angles, and content themes.

• Adapt short-form and long-form content to match brand objectives and audience expectations.

• Collaborate with designers and content creators to ensure visual and written content are aligned.

• Develop messaging that authentically and respectfully reflects LGBTQ culture and community experiences.

SOCIAL MEDIA MANAGEMENT & EXECUTION

• Schedule and publish social media content across Instagram, LinkedIn, TikTok, and other relevant platforms.

• Manage day-to-day content execution across multiple client accounts.

• Monitor audience engagement and support community interactions when needed.

• Maintain consistent brand tone and messaging across social channels.

• Coordinate content publishing and campaign deliverables with internal teams.

PERFORMANCE TRACKING & OPTIMIZATION

• Track social media post and campaign performance.

• Analyze engagement trends, audience behavior, and content results.

• Provide insights and recommendations to improve content effectiveness.

• Support ongoing content strategy optimization based on performance data and audience engagement.

COLLABORATION & CULTURAL AWARENESS

• Work closely with internal digital marketing teams, designers, and content creators.

• Collaborate on campaigns that require thoughtful, culturally aware messaging.

• Ensure content addressing sensitive topics is respectful, authentic, and aligned with the intended audience.

• Manage multiple projects and client priorities in a fast-paced agency environment.

QUALIFICATIONS

EXPERIENCE

• 2–4 years of experience managing social media accounts for brands or agencies.

• Experience developing and managing social media content calendars.

• Experience writing website copy, blog articles, newsletters, and other marketing content.

• Experience managing social media content across multiple brands or client accounts.

• Experience